The Protagonists story begins right after the main character moves to the Alola region. After choosing to play as a hero or heroine, players can customize their character’s name and appearance. No sooner have they arrived than their adventures begin to unfold, and they meet many fascinating people as they travel through the region.
Prof. Kukui / ククイ博士
Professor Kukui is the Alola region’s Pokémon professor. The professor is passionate about his research into Pokémon moves and has sometimes taken direct hits from Pokémon if there was something to be learned from it. Sporting a white lab coat, Professor Kukui has his own unique style.
Hau / ハウ
Hau is a Pokémon-loving young boy with a big appetite. He is the same age as the player’s character. Hau becomes one of the main character’s first friends. He has a real weakness for malasadas, a famous treat in the Alola region, and is always in search of malasada shops. Hau is a big-hearted boy who really loves Pokémon.
Lillie / リーリエ
Lillie is a mysterious girl who assists the professor. This young girl is about the same age as the player’s character and is Professor Kukui’s assistant. She’s not fond of making Pokémon fight in battles, but she loves reading and has read a great number of books. Lillie will play an important role in the story of Pokémon Sun and Pokémon Moon.
Gladion / グラジオ
Gladion is a young man that lends his strength to Team Skull as an enforcer. He places a high value on being strong in Pokémon battles. His partner Pokémon is the mysterious Type: Null.
Guzma is the boss of Team Skull who holds these ruffians together. Guzma pours on the attacks, battling without mercy. He certainly does seem strong, but he claims to be one of those who “never could become captains.” He seems to have a bone to pick with Professor Kukui, as well.
In the Alola region, a group of ruffians known as Team Skull causes a lot of trouble. They steal other people’s Pokémon, mess up the trial sites, and delight in all kinds of evil deeds.
Plumeria / プルメリ
Plumeria is considered the big sister of Team Skull. She’s a tough lady who keeps Team Skull in line and working together—in the same way a strict older sister would. She seems to care for the Grunts who are below her in the pecking order, and she’s not one to let it go if someone’s given them a walloping.
Team Skull Grunts / したっぱ団員たち
Both male and female Team Skull Grunts wear matching black Skull Tanks. And these uniforms aren’t even provided for them—all Grunts have to buy their own!
Lusamine / ルザミーネ
The lovely Lusamine functions as the Aether Foundation’s president.
The Aether Foundation works in the Alola region. The foundation’s goal is to care for Pokémon that have been hurt. The Aether Foundation has constructed an artificial island called Aether Paradise. There, they not only provide shelter for Pokémon, but also conduct various research projects. It seems that the main character will also be able to visit Aether Paradise during the adventure.
Faba / ザオボー
The Aether Foundation branch chief sports green sunglasses. They’re his signature accessory! He seems very proud of his position as branch chief
Wicke / ビッケ
The assistant branch chief of Aether Paradise has a caring personality, so she’s loved by all the Aether Foundation employees.
Employees of the Aether Foundation
The employees of the Aether Foundation shelter and care for Pokémon. Their uniforms appear to depend on which division they belong to.